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Tim Smith Tim Smith founded The Stencil Group in early 1999 for the purpose of building a consulting organization that focuses on delivering marketing strategies to help businesses succeed online. Since that time he has developed and implemented internet marketing strategies for such businesses as: Accompany.com, Aeneid Corporation, Indus International, InsureZone, Moreover.com, Net Market Makers, PetPlanet.com, and Topica. Prior to founding Stencil, Tim was the founder and head of NRW Interactive, the interactive communications practice at Niehaus Ryan Wong Public Relations. Having founded NRW Interactive in April 1996, Tim was one of the earlier pioneers of interactive communications strategies and tactics. During his tenure at NRW Interactive, Tim brought over fifteen unique products to market in the areas of new media relations, business intelligence, interactive marketing, and online community development. In many cases, Tim invented services that are now routinely adopted by public relations agencies. Tim is a regular on the Internet Marketing speaking circuit. Most recently, Tim has moderated a B2B panels for LinkShare's February 2000 conference, and moderated a panel discussion regarding the role of content in a B2B environment at Net Market Maker's conference - groundzero2. Tim has a M.A. in Literature from San Francisco State University.
Bill Robins Bill joined The Stencil Group in early 2000, focusing on B2B strategy and business development partnerships. Bill has over four years of Internet marketing, sales, and business development experience. He spent nearly three years with iXL, developing business and marketing strategies for a variety of start-ups and Fortune 500 companies, including Microsoft, GE, First USA, Reed Elsevier plc group, Varsity Books, SingleShop, and Whole Health.com, amongst others. In 1997, Bill was responsible for developing the launch strategy of SLATE Magazine. Prior to iXL, Bill worked with BigBook, a venture-backed Internet yellow pages site, and Net Gravity. Mr. Robins is passionate about the networked economy, customization & versioning strategies, and building partnerships. When not chasing the new economy, Bill is pursuing qualification in the Boston Marathon. Bill has a B.A. in Political Science & History from Emory University in Atlanta, GA.
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